Table of Contents
Quick Verdict
If you're building with Next.js: use Vercel. It's built by the same team, and the integration is seamless. Performance is slightly better, the free tier more generous for Next.js-specific features, and Server Components / Edge functions work without any configuration.
If you're building with static HTML, Astro, Hugo, or 11ty: either option is excellent. I'd lean toward Netlify in these cases because its build plugins ecosystem is more mature and its form handling built-in.
For affiliate sites specifically, the frame-by-frame comparison below shows why this distinction matters.
Performance and CDN
Both Vercel and Netlify use global CDN networks to serve static assets. In my testing across 5+ affiliate sites:
- Time to First Byte (TTFB): Vercel averages ~40ms from US, ~65ms from EU. Netlify averages ~50ms US, ~70ms EU. Both are excellent.
- Core Web Vitals: Both platforms achieve green CWV scores for well-optimized sites. The bottleneck is almost always your images and JavaScript, not the hosting platform.
- Edge Net: Vercel's Edge Network has better coverage in Asia-Pacific, which matters if you have affiliate content targeting AU/NZ/SG audiences.
Winner: Vercel (slight edge in global coverage)
Developer Experience
This is where the biggest difference lives for affiliate site builders:
- Vercel: Zero-config deploys for Next.js. Push to GitHub, it deploys. Preview deployments for every PR. Environment variables management is clean. Analytics built in (limited on free tier).
- Netlify: Excellent for non-Next.js frameworks. Build plugins are powerful — I use them for automatic image optimization and sitemap generation. The UI is slightly more beginner-friendly.
For affiliate site builders who aren't developers, Netlify is arguably easier to get started with. For anyone building with Next.js specifically, Vercel wins on DX.
Winner: Tie (depends on your stack)
Pricing and Free Tier Limits
Both have generous free tiers for new sites. Key limits to know:
| Feature | Vercel Free | Netlify Free |
|---|---|---|
| Bandwidth / mo | 100 GB | 100 GB |
| Build minutes / mo | 6,000 | 300 |
| Custom domains | Unlimited | Unlimited |
| Serverless functions | Included | Included |
| Analytics | Basic (free) | No (paid addon) |
The build minutes difference is significant. Netlify's 300 free build minutes can run out quickly if you're publishing content frequently. Vercel's 6,000 is nearly impossible to exhaust for a single affiliate site.
Winner: Vercel (significantly more free build minutes)
Next.js Support
Vercel built Next.js. Every new Next.js feature — App Router, Server Components, Edge Runtime, ISR (Incremental Static Regeneration) — works on Vercel immediately with zero configuration.
Netlify supports Next.js via an adapter, but there's always a lag between new Next.js features being released and Netlify's adapter fully supporting them. I've hit this limitation when trying to use newer Next.js features on Netlify-deployed sites.
Winner: Vercel (it's not close)
When to Choose Each Platform
Choose Vercel when:
- You're building with Next.js (clear winner)
- You need high build minute limits (publishing lots of content)
- You want to use Next.js Server Components or Edge functions for dynamic affiliate features
- You value built-in web analytics on the free tier
Choose Netlify when:
- You're using a non-Next.js static site generator (Astro, Hugo, Eleventy, Jekyll)
- You need built-in form handling for lead capture (Netlify Forms is excellent)
- You prefer a more visual/UI-focused deployment experience
- You're not using Next.js-specific server features
I use Vercel for all my Next.js affiliate sites. For simple static HTML sites (like this one), I use GitHub Pages because it's free and requires zero build configuration. Read my full Next.js affiliate site build log for the complete deployment process.